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Please note that we will be closed from the 22nd of December 2022 to the 1st of January 2023. We will reopen on the 2nd of January 2023. Happy Holidays from the team at PTG.

Marketing & Communication MicroCredentials

Our Marketing & Communication MicroCredential courses have been designed to let you pick and choose a specific area of marketing that you would like to up-skill in. These courses will suit professionals that work in a marketing role as well as anyone that is aspiring to move into a marketing and communication position.

A MicroCredential is an industry recognised mini qualification that allows you to gain experience and knowledge in a particular area of interest. Not only will you gain a Statement of Attainment for the unit that you complete, but you can also use your formal MicroCredential as a credit toward further study should you want to continue your learning.

Choose a MicroCredential below to find out more.

BSBMKG541 Identify and Evaluate Marketing Opportunities

Learn how to evaluate and take advantage of marketing opportunities by analysing market data, the characteristics of possible markets and assessing viability of changes to operations.

$1000 $500 

BSBMKG542 Establish and Monitor the Marketing Mix

Gain the skills and knowledge required to identify and establish an effective marketing mix for a business as well as assess the marketing performance against targets.

$1000 $500 

BSBMKG552 Design and Develop Marketing Communication Plans

This MicroCredential teaches the skills required to identify and evaluate a range of marketing communication mediums to design and develop marketing communication plans.

$750 $375 

BSBMKG555 Write Persuasive Copy

Find out how to interpret a creative brief and evaluate a range of innovative options to write persuasive copy whilst working to timelines, budgets and objectives.

$500 $250 

BSBPMG430 Undertake Project Work

Learn what is required to undertake a minor project or a section of a larger project. Identify a project scope and clarify the relationship of a project to the objectives of an organisation.

$1000 $500